When it is well integrated within your brand's environment, videos give you the ability to pass numerous messages and to improve engagements with your website when compared to a static image. 

However, a lot of web browsers will prevent auto-playing videos on mobile for your users. This means that they require to click on the video or open a new page, which could distract them from the purchase they're making. 

By letting us add autoplay on your mobile website, your visitors will immediately be captivated by the contents you provide and you shall see improvements on the retention and conversion rates you used to have.