Directed by Christophe Lemaire and Sarah-Linh Tran, Lemaire is a high-fashion company based in Paris. They create clothing and accessories with minimalistic looks and straight cuts. Christophe Lemaire worked for several high-end fashion companies such as Saint Laurent, Christian Lacroix or Hermès, and launched is own brand in 2010.
In order to complement their subtle and delicate creations, Lemaire needed a website with sophisticated features, wrapped in a clean, sleek, minimalistic design. This challenge was successfully passed in 3 months, for an exceptional and very fluid browsing experience. The website allowed the brand to grow by 288% in e-commerce during the first year when the website was put online.
By browsing the website, you will notice the numerous subtleties we implemented, like HD video of the runway shows, or the acoustic surrounding from their flagship store at 28 Rue de Poitou, Paris. The website is driven by numerous international markets, especially in Asia, which is made possible by the powerful network of Shopify servers all over the globe. They allow the brand to serve international customers fast, wherever the part of the world they are coming from, with no latency.